Samarth Virk

The digital road ahead for pharma looks promising. As the industry continues to grow its digital capabilities, marketing and commercial leaders are getting excited about the technological advances that promise to improve insights and deliver results. From using AI to create hyper personalized content to connect omnichannel platforms to ensure a seamless journey for the customer, digital advancements across the industry are growing at a rapid pace. Join us as we look at our crystal ball and dive into the exciting tools and emerging strategies that will help shape the future of marketing and commercialization in the pharmaceutical industry.

Over the last few years, tools, technologies and processes have become available to sales reps that will have ushered in a new age of pharma sales. With quicker insights, more personalized recommendations and more appealing ways to engage and educate making its way into the industry, this panel will serve as a northern star for those looking to improve and enhance the way their sales teams operate in the age of seamless customer engagement and AI.