Jennifer Muszik | Future Pharma

Future Pharma 2025

June 24 - 26, 2025

The Westin Copley Place, Boston, MA

Jennifer Muszik

Commercial Learning, Leadership Development, Executive Leadership Alkermes

Theme: Omnichannel Orchestration

1:40 PM Panel Discussion | Preparing Your HCP Strategies for Launching Products

Launching a new product requires precision in aligning healthcare provider (HCP) strategies with market needs and expectations. Success hinges on thoughtful planning and execution to build trust, deliver value, and establish long-term partnerships. Join us as we delve into key approaches for refining HCP strategies during product launches: 

  • Craft personalized communication plans to effectively educate HCPs about the product's unique value and patient benefits. 
  • Leverage data insights to identify and engage early adopters who can champion the product within their networks. 

Integrate multi-channel marketing and field engagement to ensure consistent messaging and enhanced reach during critical launch phases. 

Check out the incredible speaker line-up to see who will be joining Jennifer.

Download The Latest Agenda