Jason Boyer

Senior Vice President Aquent

Jason Boyer is a marketing and AI transformation leader who helps organizations translate creativity and emerging technology into practical business advantage. As Senior Vice President at Aquent Studios, he advises Fortune 100 companies on growth, analytics, and Agentic AI. He draws on experience as CMO at Deloitte, where he launched the firm's AI practice and influenced more than $1 billion in new business opportunities, and at Dubai World, where he built a global digital marketplace connecting hundreds of thousands of businesses across Asia and the Middle East. A consistent thread through his work is using technology to build human connection at scale, and he brings that perspective to audiences at leadership forums and company events, helping them move beyond AI experimentation toward measurable business value

Redefining Engagement: Trust, Technology, and Transformation

1:45 PM Fireside Chat: Inside a $250M Pharma Content Transformation: Scaling Content Without Scaling Complexity

Content transformation is often framed as a production problem: make more assets, move faster, add tools, automate the work. But that misses the real issue. At enterprise scale, content transformation is an operating model problem.

In this fireside chat, Jason Boyer, SVP at Aquent Studios and former CMO of Deloitte, will speak with Elisabeth Svensson about lessons from a large pharma content transformation tied to more than $250M in projected content production spend and expected to reduce annual production costs by roughly $40M.

The conversation will explore how the work started with data to reveal where cost, duplication, rework, review friction, and global to local complexity were being created. Jason and Elisabeth will unpack why the answer was not simply to implement new technology or AI, and rather to bring the client's global content leaders together through a facilitated, in-person, design thinking lab to align on the real problem, establish a shared language, define modular content principles, clarify decision rights, agree on success metrics, and shape a pilot to prove the model before scaling globally.

Check out the incredible speaker line-up to see who will be joining Jason.

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