Carl Smith

Senior Director – Lilly Marketing Institute Eli Lilly

Carl grew up in Port Elizabeth South Africa, where he received a Bachelors’ Degree in Marketing from the Nelson Mandela University in 1997 (Cum Laude). He has broad experience in developing and commercializing global brands and has a passion for the discipline of marketing and leading teams. He has worked for Eli Lilly on 4 different continents (Africa, Australia, UK and US) and has demonstrated an ability to deliver results individually and through teams, prioritizing that which is critical and mobilizing stakeholders towards a common goal. He possesses deep pharmaceutical and healthcare experience with consistent top performance at country, region and global levels. 

In his current role as Sr. Director for Lilly’s Marketing Institute, Carl and his team are responsible for advancing the practice of Marketing across the enterprise to meet evolving customer and business needs.